Sunday, August 7, 2011

Will Google+ be the next "Facebook"?

Google+ is the newest concept from the internet powerhouse known as Google.  The have been at the forefront of internet technology and innovation for years but never had a product that directly competed with Facebook, one of the internet's other big players... until now.  Google+ is Google's attempt to redefine the way we share and communicate through social media.  The platform is still in it's infant stages and is currently not open to the public, but is rather easy to get an invitation to join.  The biggest advantage I see over Facebook is that Google+ is a much more robust platform with programs like Gmail and Picasa fully integrated.  Secondly, Google+ will eventually be able to offer a tailored web browsing experience by utilizing the ratings (+1) of your "circles" aka your friends, family and colleagues.  Google+ has a long way to go before they can even think about becoming the new "Facebook" but they certainly have the resources to do so and as long as they continue to improve the platform based upon user feedback I think they have a legitimate chance to take over the social media marketplace.

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